Coronavirus: Camera Moda responds with ‘Italy, we are with you’

National Chamber of Italian Fashion earmarks 3 million Euros to “Italy, we are with you“A great solidarity project created by CNMI associates and open to all fashion brands and sector associations.

In response to the growing needs of the national health system, CNMI has set up a donation program coordinated by the Civil Protection and intended for Italian hospitals starting from the new structure of the former Fiera Milano, which will be a resuscitation center serving Lombardy and all of Italy. Will be donated: respirators, surgical masks, reagents and protective clothing.

Each CNMI member will contribute to the project by donating to the Civil Protection an amount not less than the membership fee provided by CNMI, the non-associated fashion brands will be able to join with an equivalent amount and the associations with what they have collected. The list of participants participating in the initiative will be constantly updated on the website.

«With“ Italia we are with you ”the members of the National Chamber of Italian Fashion and all the companies in the Fashion sector demonstrate their heart and their attachment to our country. Our Associates have put in place many and very generous individual initiatives, have converted the production areas of their companies to make masks and medical clothing and have shown that they are making a system by adhering decisively to a common initiative, in which thanks to the strength of this union has managed to have very difficult to find materials that we hope will help save many people who suffer and to whom we express our closeness “, he says Carlo Capasa, President of the National Chamber of Italian Fashion, «I have to thank our partner Chic Investment Group for their valuable support in finding the necessary medical equipment and the Chinese institutions that have intervened without hesitation, sharing their experience and showing how important it is to be united in these moments of great difficulty. In particular, the government of Nanjing, with which Italy has collaborated extensively for a long time, and who on this occasion in addition to a generous donation also coordinated the logistics of the operation, as a response to our campaign “China we are with you ”which allowed 25 million people to virtually follow our fashion week in China.»

National Chamber of Italian Fashion and Chic Investment Group, Chinese partner of CNMI, with the support of the Italian and Chinese team of Ernst & Young, facilitated the cooperation between Civil protection is Sinopharm (the largest Chinese medical group) for provide Italy with medical machinery and equipment from China. Furthermore, through a dense network of Chinese companies and associations, Italy will receive respirators, masks and medical supplies. In cooperation with Italy-China Fashion & Creative Council, actors from the Chinese business world will also be involved with the aim of increasing both donations and the availability of medical material on the Chinese territory.

All the information to join the initiative “Italy, we are with you” on

Read also:

Fashion in support of the health emergency

Fashion runs to the production of masks and gowns

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