He died on April 2 at the Cesena hospital Sergio Rossi, entrepreneur of the footwear sector, founder of the homonymous brand. He had been hospitalized for a few days, after having tested positive at Covid -19. He was 84 years old: with him disappears one of the deans of the shoe district of San Mauro Pascoli, in the province of Forlì.
He had learned directly from the shoemaker father in the field, and then opened a factory in San Mauro Pascoli in the early 1950s, at the beginning of the economic boom. At the age of 14, together with his brother Franco, he made the models he sold in the summer on the Romagna Riviera.
His fame and international success are also linked to important collaborations with great designers, including the one with Gianni Versace, still very young. “He was a true master, it was a pleasure to be able to work with him. He was and remains today more than ever our spiritual guide, “said Riccardo Sciutto, CEO of the brand.
Just a few weeks ago, the brand launched an initiative to combat coronavirus by supporting the ASST Fatebenefratelli – Sacco hospital in Milan with a donation of 100 thousand euros and launching a challenge to all women who love Sergio Rossi collections: from March 14 to March 20 100% of the transactions made on SergioRossi.com were donated to the fight against Covid-19.