How to Do No-Makeup Makeup for Mature Skin

Susan Feldman is the co-founder of One Kings Lane and In the Groove, a style destination where she shares her anti-aging outfits and buying tips. Feldman is also our resident style expert here at Who What Wear, and she’s shared everything from the basics she packs for every trip to the style mistakes she won’t repeat. Today we asked her to discuss the simple makeup routine that she perfected.

What a difference six months makes. Before the pandemic, you couldn’t surprise me leaving the house without a face full of makeup. And I mean the full face, from foundation to eyeliner to lipstick. The stay-at-home orders hit and that’s it – more makeup for me except moisturizer and sunscreen. But over time, I started to feel like I needed a little something.

I’ve learned that as you get older when it comes to makeup (and pretty much everything) less is more. I have makeup artists as friends and they helped me figure out what to do. I wanted a routine that gave me a natural look but was still easy and fast. These are the six products that allow me to achieve this “on my own, but just a little better” look, and I can do it all in under 10 minutes with a few versatile products.

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