The Best New Beauty Launches Hitting Shelves in October

Photograph courtesy of Fancy Face

Limited time bundles, brightening creams and beyond.

While none of us really know what October is like, we can indeed confirm that today is October 1. And as we mark our eighth month of our “new” normal, what better time to give yourself a little pick-me-up? There are plenty of new beauty launches on the shelves in October that you’ll want to add to the cart – from skincare to makeup, hair care and more.

Below, check out eight of the new best new launches for October:

Fancy Face ‘La Vie En Rosé’ Limited Edition Birthday Set

new beauty launched in October

What would you like to know: October marks the 15th anniversary of the launch and opening of the first storefront called The Rosé Room, Canadian beauty brand Fancy Face. And to celebrate, the brand is launching a limited edition lip bundle. The bundle includes an all new shade of creamy lipstick in a shade called Angel and sheer, creamy lip frosting with a soft shimmer in a shade called Whisper. As with all of the brand’s products, the lipstick and lipgloss are both made in Canada and are fragrance-free, hypoallergenic, non-comedogenic, and paraben-free. “It’s amazing to celebrate our first anniversary of the Rosé Room storefront and 15 years in business with these two new products,” said Brittany Gray, Founder and CEO, in a statement. “We’ve been working on these offers for months and couldn’t think of a better reason to post them in conjunction with such a milestone. I think we can all use something to celebrate, to feel great, and what better way than throwing on that perfect shade of lipstick.

Price: $ 75

Where to get it: The set is available exclusively on

Olay Regenerist Max Retinol24 Night Collection

new beauty launched in October

What would you like to know: Following the success of their original Olay Regenerist Retinol24 Facial Moisturizer (two jars are sold every minute), Olay is launching the new Olay Regenerist Retinol24 Night collection. The collection consists of a moisturizer, serum and eye cream and the products contain 20% more of the brand’s Retinol24 hydrating complex, which uses an amino-peptide, vitamin B3, Retinyl propionate and retinol to provide 24 hour hydration and smoother, brighter skin. . The range is also free from frargance, phthalates, mineral oil and synthetic dyes.

Price: $ 32.99 each.

Where to get it: Available nationwide on Olay shelves starting October 1.

Lululemon Super Fine Face Mist

new beauty launched in October

What would you like to know: If you’re working hard in your home workouts these days, having Lululemon’s new Super Fine Facial Mist on hand isn’t a bad idea. The ultra-fine spray works to replenish skin hydration after training, as well as mattifying (using activated charcoal) and protecting (herbal ingredients such as Irish moss help to protect the skin against damage caused by blue light and other environmental aggressors). Spray it on before or after applying your makeup or moisturizer – think of it as hydration on the go.

Price: $ 28

Where to get it: Available in select stores and online at

Pacifica Skin Care

What would you like to know: This month, Pacifica, a vegan, cruelty-free beauty brand based in the United States, is available in Canada for the first time at Shopper’s Drug Mart. The brand was founded in 1996 by Brook Harvey-Taylor on the basis of his belief that “non-toxic beauty should be available to everyone at an affordable price”. In the year since its launch, the brand has continuously delivered a full line of beauty products, including cosmetics, skin care, hair care and body care. The brand’s best-selling items – including Sea Foam Complete Face Wash, Dreamy Youth Day and Night Cream, Alight Multi-Mineral BB Cream, and Supernova Stellar Gaze Length & Strength Mineral Mascara – are among items now available to Canadians.

Price: Prices start from $ 5.99.

Where to get it: The Pacifica line is available at 780 Shopper’s Drug Mart stores across the country, as well as online.

Clinique Even Better All-Over Concealer + Eraser

new beauty launched in October

What would you like to know: Looking for a multi-tasking makeup product that will get you ready for your morning Zoom calls a cinch? Clinique’s new Even Better All-Over Concealer + Eraser is your answer. The lightweight, oil-free, long-wearing formula provides instant hydration to the skin (and continues to do so for 24 hours), immediately softens the appearance of fine lines, fades the look of blemishes, and over time visibly reduces bags under the eyes and dark circles. It’s also sweat and moisture resistant and won’t wrinkle, streak or oxidize (plus there’s no nastiness in the formula). It comes in 30 shades and can be worn on its own or with foundation (under or over) – simply slide the crowbar applicator over the areas you want to cover up and use the blurring sponge (which can be washed with mild soap and water) with a dotted motion to blend.

Price: $ 33

Where to get it: Available from this month at the Clinic counters and at

Dior Backstage Glow Palettes

What would you like to know: The latest additions to Dior’s Backstage line were used at the brand’s Spring 2021 show in Paris this week to bring a little springtime glow to the models’ cheeks – and from next week you can easily replicate the look at the House. The new palettes are available in a range of gold shades inspired by the brand’s couture collections – Pure Gold 003 (a classic yellow gold), Rose Gold 004 (a rose gold) and Copper Gold 005 (a warm copper-gold) . They can be mixed and matched and used on any skin tone. Speaking of his latest designs, Image and Creative Director Peter Philips said: “These palettes are multi-faceted products that warm up the complexion and deposit a touch of highlight to catch the light on the face. They add a touch of gold to the contouring and warmer undertones can produce a bronzing effect. They can also be used to highlight a look, and of course, applied to the chest and shoulders to create a shimmering halo for the holidays.

Price: $ 55 each.

Where to get it: Available at Sephora from October 9.

Bioderma Pigmentbio

new beauty launched in October

What would you like to know: This month, Bioderma is launching its new Pigmentbio line which works to actively restore skin radiance by reducing the appearance of dark spots. The line includes Foaming Cleanser (which gently exfoliates skin for immediate brightening), Concentrate C (a potent vitamin C serum to help pigmentation) and Daily Care 50 (an illuminating moisturizer that provides instant hydration) . Three steps to brighter skin? Sign us up.

Price: Foaming Cleanser costs $ 19.90, Concentrate C is $ 44.90, and Daily Care 50 is $ 39.90.

Where to get it: Available this month at Shopper’s Drug Mart and

Omorovicza acid solution

new beauty launched in October

What would you like to know: The newest addition to the Omorovicza line comes after the success of the brand’s Acid Fix serum which was launched in 2018. The new solution helps resurface, brighten and plump the skin with a powerful combination of acids, including glycolic , lactic and salicylic. The formula also contains lime caviar extract which helps to increase the luminosity of the skin. It can be used morning and evening, although the brand advises against using it with the Acid Fix serum on the same day. And as with any acidic product, don’t forget your SPF either!

Price: $ 150

Where to get it: Available from today at Omorovicza dealers and online.

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